Marketing Development Manager- Food Safety, MN-1107363
: Health Care Business
: USA Region-United
Safety Department is seeking a Marketing Development Manager
for the US Region with marketing experience in food safety market.
The position of Marketing Manager located in Maplewood, Minnesota
will provide leadership and support to high priority projects in the
Food Safety Department including the development of marketing programs
focused on the food safety market. To ensure business objectives and
strategic goals are met through the development, adoption and
implementation of marketing strategies and plans to maximize current
business opportunities and commercialize new business opportunities.
include, but are not limited to the three main areas:
Market Development & Planning: Oversees development of
market plan. Develops business plans for assigned product lines.
Develops and executes major business programs involving product
strategy, market strategy, pricing, distribution, communications and
promotions to be included in the division's market/product plans as
assigned. Defines research outcomes necessary to support the
market/product plan. Participates in strategic business plan
development of operating unit and makes appropriate recommendations.
Attends Food Safety conferences, trade shows and seminars related
to assigned market/product area.
Product Development: Identifies and recommends new
business development opportunities for new and existing products,
including analysis and interpretation of market segments, business
trends and identification of customers' specific needs. Works with
necessary disciplines to establish and manage product development
process with appropriate management review.
Prepares sales, unit and/or pricing forecasts for assigned
market/product area. Projects new product sales/profits. Prepares and
allocates financial resources to programs/products within forecasted
guidelines and regulates expenditures.
Competitive Analysis: Analyzes and interprets changing
market/industry dynamics and trends to determine the effect on product
lines. Develops and expands customer base by increasing knowledge of
all facets of the marketplace, and analyzing competitive information
and marketing intelligence.
25% of Travel
three years of product marketing experience
five years experience in sales, marketing,
marketing development and/or business development
MBA or a
Masters in Marketing
the food safety or food science industry
growing and launching new and existing products in underdeveloped and
A minimum of
three years of marketing experience in pathogen testing products
Safety Department, part of 3M Health Care Business (HCB)
is the leading global manufacturer of innovative solutions that help
the food industry optimize the quality and safety of their products to
enable consumer protection. At every step, 3M provides products
that help mitigate risk, improve operational efficiencies and impact
the bottom line. The 3M Food Safety Department is an exciting growth
business, with an excellent brand and quality reputation.
additional information, please visit: http://solutions.3m.com/wps/portal/3M/en_US/Microbiology/FoodSafety
for this exciting opportunity with 3M.3M is an EEO/AA employer. Women,
minorities, veterans, and individuals with disabilities are encouraged